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A photo of John Franklin and Taryn Dubreuil with the title "The Big Exit: Selling Your Gym the Right Way."

The Big Exit: Selling Your Gym the Right Way

When a gym owner sells a business, it’s often because they’re burned out and broke. Here's how to win on the way out.
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A gym business storefront with a "for sale" sign in the parking lot.

Is It Time to Sell Your Gym? (Do This First)

If you're looking to exit, here's the very best way to maximize the sale value of your gym. (Don't worry: it only takes six months.)
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A set of six very negative common social media face emojis.

Social Media Sins of the Small Fitness Business

Avoid mistakes and get in the good books with your followers by doing just three things that take about 5 minutes a day.
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A picture of Mike Doehla with the title "From Facebook to 8-Figures: Mike Doehla's Marketing Approach."

From Facebook to 8 Figures: Mike Doehla’s Marketing Approach

Using mostly unconventional marketing methods, Mike Doehla built a nutrition company that sold to Anytime Fitness for eight figures.
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Social-media engagement icons flow into a blue funnel and emerge as money.

What to Say to Move Social Leads Down the Funnel

Chris Cooper gives you a step-by-step plan to message leads and move them closer to becoming members at your gym.
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A close-up image of hands holding a smartphone with social-media notifications popping up.

What to Post to Generate Social-Media Engagement

Check out three kinds of posts you can use to get people to hit like or comment on your favorite social media platform.
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